When Bunnies Attack

Xoopit!!!

Tuesday, August 28th, 2007

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Oh yes, we’re in the LATimes:

“Dot-com names get dottier“
By Michelle Quinn

… Naming a company is far more difficult than naming a child. The name needs to sound snappy, separate its young company from the pack and provide a unique Web address. …

… Could Xoopit, which has yet to launch its service but promises to rethink how we organize e-mail, grow into a serious company with such a name? …

… The company plans to embrace the name in a marketing slogan that, using Xoopit as a verb, suggests its users will become smarter: “Don’t be stupid. Xoopit.” …

View the full article at:

http://www.latimes.com/business/la-fi-names29aug29,0,1795986,full.story?coll=la-home-business

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